Creating a content marketing program is relatively easy and inexpensive. All you need is an idea, some time to write, and a LinkedIn or Medium account to post your articles for free. Activate your social networks and then track for what kinds of content and channels drive qualified prospects into your funnel.
It takes more than just writing a book to build thought leadership into your personal brand.
The following 10 profit boosting actions can be done without any extra cash investment. Plus they are environmentally friendly because you won’t be using any extra gas, paper or other natural resources.
How Do I Build a Business Plan? (Infographic) — Med...
In today’s digital world, social media can accelerate the relationship-building process. An influx of social media over the past decade — from Facebook to LinkedIn — has enhanced the way we communicate with potential business partners, leading to quicker connections and serving as our primary method of research when looking to establish relationships.
Entrepreneurship isn’t instinctual for everyone. So whether you want to open a unique concept restaurant, launch a never-before seen product or have the makings for a highly-addictive app, a crowd funding site like KickStarter may be the answer — especially if you lack the funds to bring your idea to reality.
No matter how you slice it, launching a startup is a major expense. It can be tempting to cut corners by paying less for certain business necessities, but don’t go too crazy with the budget blade, especially when it comes to technology and your website’s infrastructure. Experience shows that companies that invest in good technology from the outset find a bigger payoff.
Top 5 digital technology market investments — Mediu...
A lot of startups overlook acquisitions because they don’t have the capital, and it’s an area of unknown to them because they have never acquired a business before.
It is through mergers and acquisitions that some businesses are able to grow, reaching new markets as well as increasing market share in areas where they already have a presence.